Rui Ferreira

Customer Success Team Leader
Senior Customer Success Manager

About

I’m a Customer Success leader with 8+ years of experience working with CS organisations in high-growth SaaS environments. I specialise in owning outcomes across retention, expansion, and team performance, turning Customer Success into a predictable growth engine for the business.I’ve led global Customer Success teams across AMER and EMEA, managing $15M+ ARR portfolios and partnering closely with executive leadership on strategy, forecasting, and revenue planning. My work has consistently delivered measurable impact, including increasing NRR 134.4%, driving expansion, and reducing churn.Beyond metrics, my focus is on leverage. I design scalable CS operating models, playbooks, health scoring, success plans, and CRM workflows that allow teams to execute consistently while giving leadership clear visibility into risk, growth, and performance. I believe strong Customer Success should feel predictable to executives and simple for CSMs to run day-to-day.As a leader, I lead by example: mentoring high-performing teams, owning critical enterprise relationships, and stepping in during complex integrations or executive escalations when it matters most. My goal is always the same: build Customer Success organisations that customers trust, colleagues enjoy working with, and businesses can confidently scale.

Achievements

  • Led and developed global CS teams of 8+ across AMER and EMEA, managing $15M+ ARR globally.

  • Grew NRR (101%→105%, 126.6%→134.3%) while reducing churn from 3% to 1%.

  • Owned renewals and multi-year expansion strategy for mid-market and enterprise accounts.

  • Built and scaled CS operating models (playbooks, health scoring, forecasting) company-wide.